Tracing the history of SEO is kind of like trying to trace the history. SEO is fairly young, and changes frequently. Quite appropriately, it appears to be a millennial -- its birth is predicted to fall somewhere around 1991. Search Engine Optimisation (SEO) in 2019 is a technical, analytical and creative process to improve the visibility of a website in search engines. When it comes to search engine optimization for a new website, some businesses can be intimidated due to the amount of information out there. SEO tips to improve your organic rankings. 1. Master Keyword Research 2. Understand Your Competition 3. Optimize Your Site 4. Produce Regular Content 5. Build Your Social Media Network 6. Understand Google Analytics Title Tag Page URL Include one primary keyword in a page URL. Use hyphens (-) instead of underscores (_) in URLs. hoose a static URL address instead of a dynamic one. Keep a URL address brief, descriptive and relevant. Title-tag, meta-descr...